Luxury Listing Specialist - Dominate High End Listings In Any Market

Need listings? Find out how to 10x your listing appointments in the next 12 Months with Kevin Markarian

How can I generate more leads? In this episode, you’ll get answers to that question.

Kevin Markarian joins me on the podcast to discuss how to 10x your listing appointments in the next 12 months. Kevin is the founder and the chief strategy officer at Roopler, which is a lead generation company.

According to Kevin, your goal as an agent should be creating a shortcut to the most engaged people that will get you closer to the finish line. Today, Kevin shares tips, tricks, and some nuggets of wisdom that will help you get more listing appointments. He talks at length about why you should work with data providers to get information on potential sellers and buyers and increase your chances of securing more appointments.

Listen and learn.

 

"In real estate, really, it's not about who you know in real estate. It's about who you know that knows what you do."- Kevin Markarian

 

 

Three Things You'll Learn from the Episode

• The importance of connecting to large data providers
• How to use sell score to your advantage
• Factors to consider when choosing lead generation companies

 

Understanding the Reverse Offer Strategy for a ”Stale” Luxury Listing in Texas with Maria Howard

Please take a second and imagine this: you've listed a home and had over 40 showings, but none of that has translated into offers. That would be disheartening, right? In this episode, Maria Howard joins me on the show to discuss her $1.75m "stale" luxury listing in Texas. Maria is a Realtor in Argyle, TX, and has a property that needs a fresh eyes analysis. The property is worth $1.75 million.

Maria has had over 40 showings, yet the house is still on the market. I take a look at the property and guide Maria on what she can do differently to help sell the house. I shared some pointers and took the time to educate Maria on the reverse offer strategy.

If you happen to have a property that has been on the market for a while now, please feel free to borrow some pointers from this episode. You never know. Your buyer could be waiting for you to tweak things.

Listen in to learn more.

"People attending an open house don't appreciate a pushy real estate agent, so it's essential to provide value to them." -Michael LaFido

 

Three Things You'll Learn from the Episode

• How the reverse offer strategy works and how you can get the most out of it.

• How to choose images for your listing.

• The essence of having drone images and videos.

Tips For Asking For & Earning 5 Star Google Reviews

In the competitive world of real estate, achieving success often hinges on standing out from the crowd. Watch this short video to uncover the secret sauce that can elevate your real estate career to new heights: 5-star Google reviews. These reviews aren't just a digital badge of honor; they're your ticket to attracting more clients, differentiating yourself from competitors, and solidifying your reputation as a top-notch Realtor. Don't miss this chance to learn how you can transform your business with the power of five-star ratings on Google.

Becoming a Specialist in Luxury Real Estate with Rob Thomson

My guest is Rob Thomson, a real estate expert, owner of Waterfront Properties, and the youngest member to be inducted into the Billionaire Club. 

Rob's real estate journey began as a child, his mom was a seasoned agent. He believes that all real estate agents are specialists. In this episode, Rob and I have an in-depth conversation on how one can become a specialist in real estate. 

He shares some nuggets of wisdom on how to deal with high-end clients to get them to trust you. He teaches a rare technique on how one can control a narrative by being proactive instead of reactive. He also spills the beans on how to price a luxury home and factors to consider when choosing an agency as a buyer or a seller.

"If you find yourself consistently without any buyers in your portfolio, it's a clear indication that your marketing strategies are failing to attract potential buyers effectively." -Rob Thomson

Three Things You'll Learn from the Episode

• The subtle art of controlling a narrative - being proactive versus reactive

• How to price a luxury home

• What attributes a buyer or seller should look for when choosing a Realtor to represent them

 

Connect with Rob Thomson:

Website: https://robthomsonjupiterflorida.com/

Email: Rt@wfpcc.com

Have A Listing Coming On Early Next Year Do This Now

In the world of real estate, timing is everything, especially when it comes to capturing the essence of a property. Watch our video to uncover the secrets of proactive photography and how it can transform your listings. See the stunning $2 million property we recently photographed with its pool glistening and landscape in full bloom. Prove your dedication to sellers by recommending these tips. Stand out from the competition, boost your listing appeal, and get ready for an exciting journey into the world of pro photography. 

 

 

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7 Secrets of a Top Luxury Agent with Jack Cotton

What does it take to become a top luxury agent? This is the question we seek to get answers from my guest, Jack Cotton. Jack is the author of the book "Selling Luxury Homes" and is an industry icon in luxury real estate.  He started his business in 1974 in his college dorm. He has decades of experience in real estate and will be sharing some of the wisdom he has gathered over the years.

Jack Cotton is among the few people I consider an icon in luxury real estate. In this episode, Jack shares his real estate journey. He tells us how he began his business in a college dorm in 1974, positioned himself as an expert to build a client base, and got into luxury real estate, among other exciting things about his journey.

If you are an agent looking to take your game a notch higher, here is your chance to learn from Jack. Don’t forget to check out his books.

 

“What is in the best interest of the client is the #1 rule to live by as a Realtor.”-Jack Cotton

 

Three Things You'll Learn

• How to position yourself as an expert
• The best ways of managing client expectations
• Choosing an agent for a unique property
  

Connect with Jack Cotton:

Website: https://www.jackcotton.com/

Check Out Jack’s Books: https://www.jackcotton.com/book-store/

 

Elevate Your Real Estate Game with Exclusive Luxury Coaching

Are you ready to elevate your luxury real estate game to a whole new level? If so, you’ll want to hear about my luxury one-on-one coaching program! It’s an excellent opportunity for you to gain access to my insider knowledge about luxury real estate and grow your business using my proven strategies. Many of my past clients have been successful, and I’ll be sharing some of their wins since collaborating with me. To hear more about my coaching program, listen in and learn. 

Building Communities and Growing a Real Estate Team with Kevin Kauffman

Discover the secrets to building thriving real estate teams and fostering communities in this insightful episode with Kevin Kauffman. As the co-founder of Group 46:10 Real Estate Network, Kevin has paved the way for expansion into multiple markets. He co-hosts the podcast "The Next Level Agents" with Fred, offering invaluable insights into their journey.

Kevin and I discuss the essentials of community building and real estate team growth. He emphasizes the importance of staying laser-focused while expanding the team, highlighting that genuine curiosity and understanding others are key to success. Listen in and learn.

"When you understand people, it's not hard to sell them something or build a relationship such that you can, you can benefit each other."- Kevin Kauffman

 

Three Things You'll Learn from the Episode

• What does it take to build a community?

• How to grow real estate teams

• How to stay laser-focused while building a real estate team
  
  

Connect with Kevin: 

LinkedIn: https://www.linkedin.com/in/kevin-kauffman-033b64119/

Podcast: https://podcasts.apple.com/us/podcast/the-kevin-and-fred-show-next-level-agents/id1438457876

 

Carve Your Niche: Strategies for Establishing Market Authority Through Value

In the fast-paced realm of today's marketplace, establishing yourself as a leading authority requires more than just expertise – it demands a commitment to consistently delivering value. Discover the strategies to position yourself as an industry expert by always providing value, and learn how to captivate your audience and drive engagement with smart marketing. Unlock the secrets to sustained success. Listen to this short podcast to learn more about bringing value to your database. 

Case Study: Discover Why These Multi-Million Dollar Homes in Nashville and Florida Haven’t Sold Yet in Today’s Hot Market!

Every agent’s dream is to sell a home once they list it for sale. Unfortunately, that doesn't always happen. Some homes (especially luxury homes) take months or even years to sell.

The question is, what can you do to get a home that has been on the market for a long time sold?

These agents have had houses on the market for a while now, and I’ll give them a SWOT analysis of the properties. I’ll also share tips to help the agents sell the houses.

Property #1 is listed for $4,000,000 just outside of Nashville in Franklin Tennessee. The listing agent landed this listing less than 6 months of being a licensed Realtor.

Property #2 is listed for $2,995,000 and is just outside of Tampa in Lutz Florida. This stale listing has a high-profile seller.

The tips I share in this episode are not just for the properties I’ll be reviewing but can be used by any agent for any home...even average-priced homes.

Listen to hear more on fresh eyes analysis of the properties.

“Thinking outside the box is a great way to sell a good property. But it’s also a great way to differentiate yourself to get that next opportunity.”

 

Three Things You'll Learn from This Episode

• Home staging is necessary: Gone are the days when home staging was optional. Today it is a necessity when selling a home.

• The importance of having third-party appraisals: It helps in giving a better image of how to price the home.

• The power of doing things differently from your competitors: Dare to stand out. Do things differently.