Luxury Listing Specialist - Dominate High End Listings In Any Market

How to Take Your Business to the Next Level

I'm excited to share that we have been named the top luxury real estate coach in America by Agent Magazine! Our comprehensive coaching program, Luxe, is designed to help you take your business to the next level and attract high-end buyers in your market. If you're looking to increase your average sale price and work smarter, not harder, then our coaching program can help you achieve your goals. Take a listen to this short podcast. 

Let's Connect!
YouTube: @MarketingLuxuryGroup
TikTok: @LuxurySpecialist
Instagram: @LuxuryListingSpecialist

(888) 930-8510 | michael@marketingluxurygroup.com
LuxuryListingSpecialist.com


Have a real estate question? Be sure to join me live on Luxury Fridays! Visit www.LuxuryFridays.com for more information. Hope to see you there!

 

Grow or Die with ChatGPT and AI with Blake Cory

ChatGPT is the new buzzword on the internet streets.

Imagine going to a search engine and typing in a question and not having to decipher through different websites. The search engine gives you the answer to your question. It’s like a robot with a giant brain. That’s how ChatGPT works.

With ChatGPT, all you have to do is type your question, and the robot browses through the available web pages and gives you well-compiled answers. The beauty of this software is that it can personalize the data, filter it by your desired results and help you make decisions. 

Blake Cory joins me in this episode to expound more on ChatGPT. He shares what it is, and how we can all use it to take our businesses to the next level. Listen and learn.

“Everything we’re about to go over, you’ve got two choices, you get in front of it, and you grow your business exponentially, you supercharge your business, or there’s a high likelihood you’re going to die.” -Blake Cory

 

Three Things You’ll Learn from the Episode

• What is ChatGPT?

• How ChatGPT is going to separate the successful and unsuccessful real estate agents.

• How can we use AI forecasting tools to predict future profitability in your real estate business?

 

Guest Bio:
The Blake Cory Home Selling Team is one of Southern California's Top Ranked Real Estate Teams for helping people buy or sell the place they call home. Blake's Team is committed to enriching the lives of our community and team members alike by building relationships and providing education and industry-shattering service.

Connect with Blake Cory:

Instagram: https://www.instagram.com/blakecoryre/ 

Website: https://www.blakecorycoaching.com/ 

 

 

Conversion and Follow Up with High-End Sellers and Buyers with Elisa Stephano

How much follow up is too much follow up? 

Follow up is critical for any business. People think you’re not hungry enough if you don’t follow up. On the other hand, people think you’re desperate or nagging if you follow up too much. Where do we draw the line between following up and not following up?

Elisa Stephano joins me on the podcast. Elisa picks my brain on what constitutes too much follow up. After a seller became unresponsive, Elisa and her business partner didn’t answer calls or reply to emails. I share some golden nuggets with Elisa. Listen in to learn more. 

“A huge part of being a real estate agent is the ability to communicate effectively and retain control with your clients and help them with making big decisions.”- Elisa Stephano

Three Things You’ll Learn from this Episode:

• Follow up is essential if you want to grow your business. If you don’t follow up, people will think you don’t want the business.

• When working with people, knowing and understanding their DISC profile is vital. It’ll help you understand how best to work with them.

• When you feel like you are following up too much, find creative ways of showering your client with value.

 

Connect with Elisa Stephano:

Instagram: https://www.instagram.com/eliiisastephano/ 

LinkedIn: https://www.linkedin.com/in/elisa-stephano-303588141/ 

 

Connect with Michael LaFido:

YouTube: @MarketingLuxuryGroup
TikTok: @LuxurySpecialist
Instagram: @LuxuryListingSpecialist

Have a real estate question? Be sure to join me live on Luxury Fridays! Visit www.LuxuryFridays.com for more information. Hope to see you there!

What Is The Matchmaker Program?

The term “matchmaker” isn’t just for the Valentine’s Day holiday - it can also grow your real estate business! I have a matchmaker program on my website, and I genuinely recommend that other agents have one as well. It can help you get more listings in a market with low inventory, and it can help your buyers who are struggling to find the right home. To hear more about a real estate matchmaker program, listen to this podcast. 

Michael LaFido
(888) 930-8510 | michael@marketingluxurygroup.com
LuxuryListingSpecialist.com
JoinLuxeGroup.com

 

 

Resurfacing after Hitting Rock Bottom with Wally Bressler

Have you ever hit rock bottom? Or feel like everything is working against you? All you want to do is throw in the towel.

Listen to this episode. Wally Bressler is with me and shares some great tips to help you resurface. Growing up, Wally did not have a fantastic childhood. This affected his adult life and contributed to his rock bottom experience.

Today, Wally shares his journey to rock bottom with me and how he resurfaced. He also shares some practical tips that we can borrow to help us avoid hitting rock bottom and for those that are at their lowest to surface again. Listen and learn.

"It doesn't matter how you got here, it's not your fault, but it's your responsibility to take care of it." - Wally Bressler

Three Things You'll Learn from this Episode

• Your upbringing contributes a lot to the adult you become: Parents should strive to raise their children to become great adults, not great children.
  
  
• Rock bottom is not the end. It could be the beginning of a significant turning point in your life.
  
  
• You need to know what your true “why” is to be focused enough.

Guest Bio:
Wally is an author, coach, speaker, and phone sales expert helping entrepreneurs build top businesses.

Connect with Wally Bressler:

LinkedIn: https://www.linkedin.com/in/wally-bressler-8a4682a4/ 

Website: https://www.phonesalessecrets.com/ 

Facebook: https://www.facebook.com/PhoneSalesSecrets/ 

 
Connect with Michael Lafido:
(888) 930-8510
www.LuxuryFridays.com
TikTok: @LuxurySpecialist
Instagram: @LuxuryListingSpecialist
YouTube: @MarketingLuxuryGroup

 

 

The Most Powerful Way to Get Referrals

You probably have business cards and allow your friends and family members to give them out, and that’s great, but did you know that there’s a much more powerful way to get referrals and make those introductions more helpful to you? There’s a great way to train your loved ones to help you better, and it will make things easier for everyone. Plus, it will greatly strengthen your business. To hear about this, listen to this podcast. 

 

Michael LaFido Marketing Luxury Group I Luxury Listing Specialist (888) 930-8510  michael@marketingluxurygroup.com LuxuryListingSpecialist.com 
JoinLuxeGroup.com

 

How to Create Urgency & Stack Showings in a Slower Market with Collin Kelley

In this episode, Collin Kelley shares how he gives his clients the best experience, how he creates urgency on properties, and what differentiates him from the crowd when it comes to marketing. He'll also share some of his success stories. 

All buyers want to have the ultimate buyer experience. They want to feel special and valued. The big question is, how can you offer them such an experience as a Realtor? 

Grab your notebook and pen. Collin is about to spill the beans.  

Don’t forget to look out for my math for earning $500,000 annually. Listen and learn.

“When buyers see each other coming and going, that creates urgency, which is a good thing, and it benefits the seller.”- Collin Kelley

Things You’ll Learn from the Episode: 

• Buyers and sellers always want to feel special and valued. 

• When it comes to marketing, you must choose the least chosen paths. It will make you stand out. 

• Always be authentic and transparent with people. 

• How to earn $500,000 annually.

 

Guest Bio: 
Collin has a B.S. in Accounting and Information Systems and
a Masters's Degree in Professional Accountancy from Central Washington University. Before getting into real estate, he spent 3 years in the world of public accounting and consulting, which has given him a rich perspective on financial strategy.  

Connect with Collin Kelley:

Email: collin@foundersgroupnw.com

Phone: 208-597-3700

Connect with Michael LaFido:

YouTube: @MarketingLuxuryGroup
TikTok: @LuxurySpecialist
Instagram: @LuxuryListingSpecialist

Have a real estate question? Be sure to join me live on Luxury Fridays! Visit www.LuxuryFridays.com for more information. Hope to see you there!

 

 

Explaining the 4 Success Cycle Steps

Check your calendar - it’s already 2023! The new year brings new opportunities, but without proper planning, it will be difficult to meet them. If you want 2023 to be your luxury real estate business’s best year ever, you need a plan. That’s why today I’m explaining a business concept that has helped me immensely over the past few years: Tony Robbins’ success cycle. Check out my podcast to learn the four parts of the success cycle and how they work.

Let's Connect!
Michael LaFido Marketing Luxury Group I Luxury Listing Specialist
(888) 930-8510
michael@marketingluxurygroup.com
YouTube: @MarketingLuxuryGroup
TikTok: @LuxurySpecialist
Instagram: @LuxuryListingSpecialist

 

Learn from Other Agents’ Experiences

Success leaves clues. That’s not only the title of Tony Robbins’ excellent book, but also great advice. Look for those clues. For real estate agents, one great place to look is older agents, specifically those who survived and thrived after the last downturn. Those are the people you want to learn from and surround yourself with. To hear more about interviewing other agents, listen to this podcast. 

 

 

Michael LaFido Marketing Luxury Group I Luxury Listing Specialist

(888) 930-8510 
michael@marketingluxurygroup.com LuxuryListingSpecialist.com 
JoinLuxeGroup.com

Your Safety Comes First with Josh Tilleson

How safe are you? How sure are you that the person talking to you via phone, email, or SMS is who they say they are?

If you're an agent and get assigned a call, you get an internet lead or a text, and you're curious if it's a real person, a bot, or a fraudster - please do your due diligence.

In this episode, Josh Tilleson joins me on the show to explain how to use forewarn.com to our advantage. I've been using the site for a while and have testimony that it works. According to Josh, Forewarn has information on about 98% of Americans. 

Josh teaches us how Forewarn works, along with the red flags and yellow cards to look out for. Plus, we get to hear some inspiring testimonies of people who have worked with Forewarn.

"From a physical safety standpoint, as well as from a fraud standpoint, there's no more vulnerable than real estate." -Josh Tilleson

 

Three Things You'll Learn

• You're better safe than sorry. We've seen people lose their money due to a lack of due diligence. Master the art of doing your homework before committing to a deal.

• Real estate is vulnerable, and you must be keen enough not to fall victim.

• As an agent, knowing your prospects for more thoughtful and safer engagements are essential.

 

Guest Bio: Josh Tilleson has been the Vice President of Sales at Forewarn since 2017. 

Connect with Josh: 
Website: forewarn.com
LinkedIn: https://www.linkedin.com/in/josh-tilleson-42789a/

Connect with Michael: 
YouTube: @MarketingLuxuryGroup
TikTok: @LuxurySpecialist
Instagram: @LuxuryListingSpecialist

Have a real estate question? Be sure to join me live on Luxury Fridays! Visit www.LuxuryFridays.com for more information. Hope to see you there!