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Recruiting and Retaining Top Producers w/Judy LaDeur

September 30, 2021

Do you recruit top performers? If one common thread binds real estate industry executives together, it’s all about attracting and retaining quality sales employees - which is crucial for continuing growth and success.

On today’s show, our guest is Judy LaDeur, a real estate recruiting coach. Judy and her organization are dedicated to training the best brokers, managers, recruiters, agents, and team leaders. For more than 30 years, Judy’s teaching and coaching to many clients led to positive outcomes that further distinguished her from the rest. She is dedicated to your success and will work tirelessly to assist you in establishing, accomplishing, and exceeding your objectives.

Learn more about Judy at:


 “There is a lot of churn in this business. Due diligence is the best anecdote for ‘Shiny Object Syndrome’. ”  -Michael LaFido


Three Things You’ll Learn In This Episode


- Asking the right questions:
Whether you’re an agent, team leader, or broker, it is wise to invest heavily in developing your capability in asking the “right” questions. It will serve as a foundation and tool to everything that points to what you need to achieve your endeavors.

- The best tip for retaining the right talent:
When your agent’s success is tied to your tools, products, and services, you are less likely to lose them.

- Building strong relationships:
The stronger your relationship with an agent or seller before meeting with them, the better. Better because they trusted you or through educating them, you are already halfway to success when you walk through the door. And if they believe you can do the job, it’s just a matter of meeting whatever their needs are.


Guest Bio:
Judy LaDeur has been a successful Real Estate Agent, coach, business owner, and entrepreneur. She's worked with thousands of brokers and recruiters throughout the world, helping them dramatically increase their market position, as well as their team of agents. 

She has also been a keynote speaker at many state and national conferences. Judy has often appeared on TV, radio, and in various publications as an expert in recruiting real estate agents.