Where top luxury agents reveal their best practices PLUS interviews with real estate industry influencers, thought leaders and luxury marketing experts, you’ll come away from each episode with new strategies and tactics to list and sell high-end homes in ANY market. Learn from top agents like Ben Bacal, Gary Gold, Patrick Lilly, Rochelle Maize, Frank Aazami and many more!
Episodes
Thursday Feb 22, 2024
Thursday Feb 22, 2024
In this episode, I chat with Heidi Bolyard, residential architect and creator of "Sold by Design," offering real estate agents practical tips on leveraging architecture trends for client value.
Explore three key steps for agents to enhance client visualization, emphasizing quality questions, understanding goals, and creating a property vision. Heidi delves into current architectural trends, including energy-efficient homes, tech integration, and the balance of open and private spaces. Discover color trends such as white walls and dark gray exteriors, while timeless elements like stone and brick endure.
Heidi also introduces the Realtor Think Tank Summit, a free event covering mindset, business growth, marketing, and insights from home stagers and inspectors.
“The quality of the questions you ask is the quality of the answers that you'll receive.” - Heidi Bolyard
Three Things You'll Learn:
- Enhancing client experiences with visualization:
Discover how improving visual techniques can significantly enhance your clients' experiences. - Navigating modern architectural trends:
Explore the latest architectural styles and learn how savvy professionals can make the most of these trends. - Using color and design in real estate:
Understand the connection between real estate success and staying updated on color and design trends.Resources Mentioned in the Episode:
How to Win Friends and Influence People- Dale Carnegie
Connect with Heidi Bolyard:
The Realtor Think Tank
Connect with Michael LaFido:
YouTube: @MarketingLuxuryGroup
TikTok: @LuxurySpecialist
Instagram: @LuxuryListingSpecialist
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